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Conducting market research

Our experts are ready to conduct a large-scale study of the entire business environment of the project, market structure, competitive environment, macroeconomic trends and other factors which form situation in the market. 

A market research includes:

  • study of market segments - volume, structure and main characteristics of the market, development trends, pricing factors, characteristics of individual market segments;
  • competition study - free and occupied market niches, strengths and weaknesses of competitors; 
  • consumer market study - demand level and volume, portrait of potential consumer, analysis of consumer preferences, main factors forming the demand;

Market research results in ideas of project development possibilities, recommendations for promotion strategy, positioning, pricing and marketing of the project. 

We use information from public sources (mass media, information databases), data of state and departmental statistics, customs service, data obtained from surveys held among public and companies as initial data for marketing research. 

The results of marketing research conducted in view of business plan development can be provided separately.

Conducting market research
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195009 Russia, Saint-Petersburg, Sverdlovskaya embankment 4
+7 (812) 337-61-77
+7 (812) 337-61-85